Social Media Assistant II 11 views0 applications 289 views

Breakthrough ACTION/Nigeria is a five-year, USAID-funded project (2017-2022). The goal of the project is to increase the practice of priority individual and household level behaviours and provider targeted behaviours in the areas of malaria; maternal, newborn, child health and nutrition; family planning and reproductive health (RH); and tuberculosis, while increasing the capacity of national and sub-national entities to coordinate and oversee quality SBC programming (Creating demand using social media, using social media to create visibility for the project and using social media for capacity building at FMOH)

Social Media Assistant II

The project is seeking a versatile and creative social media personnel to join the team. This person will be responsible for developing and implementing a comprehensive social media strategy that meets the needs of several distinct audiences. The Social Media Officer will work closely with the Breakthrough ACTION Nigeria thematic teams to develop a social media strategy with behaviour change objectives. S/he will also work closely with the project team and the global Breakthrough ACTION social media team to develop and disseminate content on project-related news and learnings. channels. The role will also include collaboration responsibilities (including technical assistance) with other implementing partners and government stakeholders such as the Federal Ministry of Health, National Tuberculosis, and Leprosy Control Programme (NTBLCP) and the National Malaria Elimination Programme (NMEP).

Essential Duties and Responsibilities

The specific duties of this position will include:

  • Develop, implement and manage a comprehensive social media strategy for the project which includes behavior change and communications objectives.
  • Define, monitor and evaluate important social media analytics.
  • Monitor SEO and user engagement and suggest content optimization strategies.
  • Alongside the knowledge management unit, develop field success stories and Vox pops towards giving a human face to the project.
  • Curate Nigeria project-specific written and visual content for global project channels and platforms.
  • Based on the social media strategy, develop and evaluate specific social media campaigns as required by thematic areas.
  • Collaborate with counterpart colleagues at FMOH and other implementing partners to develop visually appealing content and schedule campaigns
  • Utilize the latest social media best practices and technologies.
  • Work with copywriters and designers to ensure written and visual content is informative and appealing.
  • Leverage relationships with industry professionals and influencers to push project content.
  • Guided by the social media strategy, develop and implement strategies to drive traffic to the toll-free lines and media programs.
  • Alongside the knowledge management unit, develop field success stories and Vox pops towards giving a human face to the project.
  • Build capacity of relevant staff at FMOH on social media management skills

Minimum Qualifications & Skills

  • Minimum of bachelor’s degree in Social/Health Sciences, Mass Communication, Information Communications Technology, Public Administration or related discipline is required.
  • 1-3 years’ experience carrying out related task with donor-funded project is desirable;
  • Excellent skills in social media campaign management is required;
  • Previous work experience implementing USAID-funded or donor-funded health programs is strongly preferred;
  • Exquisite experience using at least 2 relevant social media applications;
  • Knowledge of standard social media algorithms is a must for this role.
  • Excellent organizational, problem-solving skills and attention to details is essential;
  • Knowledge of key health sector players in the public and aid sectors in Nigeria required;
  • Knowledge of standard INGO administrative procedures is essential.
  • Strong communication skills (written & spoken) in English language and one or more Nigerian language(s) is required;
  • Ability to work independently and proactively.

Method of Application

Interested and qualified candidates should send their Cover Letters and CV only as one PDF document to: [email protected] The subject line of your e-mail should be the job title along with your location. E.g. “Social Media Assistant II – Abuja”.

To apply for this position, please follow the instructions exactly as described below. Any submissions that do not follow the instructions exactly will be discarded without review.

Your Cover Letter should include the following:

  • Address the education/experience requirement specified for the position with specific examples where necessary.
  • Language skills. (Please note that language skills will be tested during interviews for shortlisted candidates.)
  • Include the specific date when you would be able to begin work.
  • CV and Cover Letter PDF file name must be your first and last name in CAPS (e.g.: JOHN ADO).
  • Do not include any additional certificates or documentation. Any applications that include certificates or other documents will be deleted immediately

More Information

  • Job City Abuja

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